More Than Sneakers
A series of fantastic comics
about the place of sneakers in
the modern world dedicated to
the release of Nike Air Max 720
Nike
We rethought the Moscow
sneaker culture through the union of reality with the world of fantasy
The authors are young illustrators, comics artists and sneakerheads
Bringing together the comic book and sneakerhead communities, we created a series of three comics called "More Than Sneakers" based on the Air Max 720 in partnership with Nike.
The first story made by Kiyamov was about the fantasy creation of the AM720.
The second, authored by Anya Conservi, is dedicated to the local sneaker culture and referred to Moscow places and rap artists (Thomas Mraz, Yanix, Obladaet), while remaining within the framework of fantasy.
The final comic created by Cool Shura delved into fantasy about the future and the role of sneakers as a cultural artifact.
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